Saatchi & Saatchi Singapore Tops Marketing Ranking
13 DEC 2007
Singapore - Saatchi & Saatchi Singapore has been named Agency of the Year 2007 by Marketing Magazine, one of Asia's leading industry magazines.
The Agency of the Year award is based on performance across key disciplines such as creative, direct marketing and digital. Agencies are assessed by 11,958 senior clients and industry professionals across the region.
After only ranking in two disciplines in 2006, this year Saatchi & Saatchi had the highest number of rankings in four categories - creative, direct marketing, interactive and brand consultancy.
Particularly pleasing was a first appearance in the digital rankings which, as CEO Michael Rebelo says, "is fantastic given this was our first year seriously focused on digitally hot-wiring our creative culture."
"Believing 'Nothing is Impossible' allows us to achieve the biggest dreams of our clients, create the most inspiring creative work and live in a culture that fosters our people's ambitions and careers," he went on.
This rounds a fantastic year for Saatchi & Saatchi Singapore who earlier won the Institute of Advertising Singapore's Agency of the Year for the second year running and finished 4th in the world at the Cannes International Advertising Festival.